Undergraduate

Program Learning OutcomesPLO1–PLO8

1. PLO1Develops marketing strategies for the successful marketing, pricing and distribution of products and/or services and for customer satisfaction within the existing business environment.
2. PLO2Evaluates a business in terms of all its functional units, analyses the cases that may be encountered and produces solutions to problems.
3. PLO3Develops leadership and decision-making skills and carries out individual and team work in professional business life.
4. PLO4Acquires applicable knowledge in basic finance rules, analytical finance tools, and managerial accounting tools and techniques.
5. PLO5Uses mathematical and analytical thinking to process numerical data and make it meaningful in decisions to be taken about a business or a department.
6. PLO6Analyses the effects of national and international social, economic and legal structures and changes on business and economics.
7. PLO7Understands the nature of business life and approaches departments with a holistic perspective in line with the strategic aims of the business.
8. PLO8Organises information technology tools in a supportive way to help the business reach its goals.